Differences between Keyword and Keyphrase

You’ve believably heard that performing keyword research is a necessary, first step in optimizing your website accurately. But these keywords can just be single words or likewise be longer multi-word keyphrases? In this post, we are going to describe the differences between Keyword and Keyphrase.

What is a keyword?

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A focus keyword or a primary keyword is a word that represents the content of your page or post best. It’s the search query that you desire to rank for with a certain webpage. In order to receive traffic, when people search for that keyword in search engines like google or other alternative search engines.

For example, you have a blog about dogs, and you’ve just crafted a blog post all about pups. The keyword that represents your post best is likely: “puppy”.

Now, let’s check what is keyphrase?…

Also Read: Keyword Optimization Checklist 2021 to Rank Higher

What is keyphrase?

A (primary) keyphrase is the search phrase used multiple times in your content. In order to generate organic traffic with that search term.

Taking the same example again, you have a blog about dogs, and you’ve just crafted a content all about how puppies can become obedient. The keyphrase that represents the content of the post best is something to be like this: “puppy obedience training”.

Now let’s discuss the differences between keyword and keyphrase …

Also Read: Difference between Keyphrase and Long tail keyword